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John Kipe / GTM AI systems

John Kipe · Senior GTM AI Solutions Lead at Docebo

Less busywork.
More proof.

I build AI tools for sales and customer-success teams. Customer handoffs, account decisions, and the checks that make them trustworthy.

See the projects See one in motion
A closer look at the work

Built, rendered, checked.

The work moves.

Inside MotionProof
MotionProof / production renderDesktop + mobile
MotionProof renders source cards into an evidence receipt, with separate desktop and phone compositions.
Play motion Pause motion Animated MotionProof production render.
Real render. Public source.Motion follows your device preferences.

Selected work / 01—03

Useful beats impressive.

All projects
01

AI Agent / Case study

Customer handoff briefs

New account owners need context scattered across customer systems.

See the decisions & the build
02

AI Agent / Case study

Account prioritization with REACH

Teams need a consistent way to decide which accounts need attention.

See the decisions & the build
03

Algorithm / Case study

Balancing customer workloads

Equal account counts can hide very different workloads.

See the decisions & the build

The part that matters

From “someone should”
to “here’s the work.”

The handoff, the scoring rule, the human decision. Follow an account through the whole thing.

Follow one account

A way into the work

What brought you here?

A useful question is a good place to start. Pick a path through the projects, the decisions, and the proof.

For GTM teamsMake customer work flow.

From a scattered handoff to a clear next move. Follow the work an account team does every day.

  1. Customer handoff briefsBring the customer's context together.
  2. Account prioritization with REACHDecide which accounts need attention, with a person reviewing the score.
  3. Planning portfolio changesCompare the next assignment and plan the handoff.
For buildersLook under the hood.

Inspect the design decisions, the constraints, and the checks. Start with a tool you can try and code you can read.

  1. MotionProof: source and browser exampleSee how animations are checked before they are packaged.
  2. Inside the scoring workflowTrace the signals, scoring rules, and human review.
  3. The workload balancing algorithmInspect the weights and constraints behind an assignment.
For the bigger pictureFollow the decisions.

How a useful task becomes a working system, and where a person stays in control.

  1. How I workFollow the task, build, and verification process.
  2. Coordinating AI workers with OpenClawSee how research, implementation, and review are routed.
  3. The governance gateRead the thinking behind human approval.

Every path opens real pages. You can also follow one simulated account or explore every room from the Map.

Try the workflow / Simulated data

Follow one account

One simulated customer account, from signing to its first business review, in 45 seconds. Each stop prints to the receipt, and red ink marks where a person made the call.

  1. 01AssignA new customer gets an owner by capacity score, and a manager signs off.
  2. 02PrioritizeAt day 90 the account is scored with REACH, and the owner confirms before Totango updates.
  3. 03Add-on handoffSales hands an add-on to professional services, and the delivery lead accepts the scope.
  4. 04Business reviewThe CSM gets a review deck built from approved components and decides what the customer sees.

Behind the build

A useful task.
A working version.
Then the hard questions.

What breaks? Who checks it? What happens next?

How I work About John